Packaging of Completed Products

Once all products are complete, it will be necessary to release the product in a suitable manner. This page adresses the concerns, estimated finalization process and the materials we may need.

Simplification
For the videogame market, it is important to make the process simple, with a near-invisible installation process shown to the consumer (possibly providing extra information for advanced users, if they request it).

Appeal
In order to increase consumer interest and sell copies of the game, the marketing materials produced must demonstrate the game in a way that is both attention-grabbing and accurate. If consumers purchase games and feel that they have been lied to about the content, they may not be willing to purchase any future products developed by the same team, or complain to others about the quality of the game (thus reducing the total future purchases by other potential consumers).

1. Server preparation
Prior to the official release, the server maintaining the assets database and website must be active and it must continue until the expiration of software use (no more active users, or product has fully completed assessment stages).

2. File Preparation

 * Once the game is complete and ready for packaging and release, the game should be built and made ready for stand-alone use.
 * All documentation and materials that the user may be interested in accessing should be stored within the same directory. This includes the user manual file and installation instructions.
 * The files can be prepared for user-installation through InstallShield,which will allow the user to follow a GUI interface that guides them through the installation process.

3. Physical Materials Preparation

 * At the completion of the file preparation, all finalized files can be burned to a disc (with customizable surface, if the timeframe allows for it. This disc can then be given an appealing surface).
 * The user manual and case cover should then be produced, using a high-quality printing service. These can be inserted in the case, along with the disc.

Marketing Materials

 * Website, complete with attractive styling and well-organised information


 * Poster(s)
 * Game case, complete with:
 * Game cover
 * User manual
 * Disc with appealing surface (maybe)